We love taking on exciting challenges, and our recent collaboration with Spotify was no exception. For their "Free for All" campaign in South Korea, primarily aimed at social media, we had the opportunity to work with Bokeh, a San Francisco-based agency we’ve partnered with before.
Agency:
Bokeh
Client:
Spotify SK
Year:
2024
Creative Direction:
Bokeh
Illustration:
Joonho Ko
Design:
Bokeh
Animation:
Victor Voltz
This campaign brought unique challenges, from managing the time difference with our U.S.-based collaborators to navigating texts in Korean—a language and alphabet unfamiliar to us.
The visuals were brought to life by the talented Korean illustrator Joonho Ko, and we integrated his work seamlessly into the animations. Despite the hurdles, we’re proud of the result and thrilled to have worked with a globally recognized brand like Spotify on such an impactful project.
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